Getting your campaign up and running is simple. We only need to learn a little about your company and its objectives then you can leave us to do the hard work!

when do you want your campaign to begin?
Starting on the 1st of the month is recommended but any date that suits you is fine.

we ask for the full 3 month campaign management fee up-front. The clicks to your site will be taken directly by Google. We will require credit card details when we are setting up the campaign so Google can take these payments.

what products or services are you particularly interested in focusing your advertising on?

who is your campaign aimed at, e.g. retail or public. We will also need to know in which countries you want your advert to appear and any countries you wish to avoid.

what will constitute a 'conversion' (the desired outcome of a visit to your site)?
For e-commerce sites this usually means an order and for non-ecommerce, it generally means the submission of a contact form. We will provide a piece of html code and advice on adding it to your site so we can track your conversion data.

we need to learn about your company and the product and/or services that you offer.
It is important at this stage that you are confident your website is a true reflection of the company's current climate. We can work with other literature you have but you will be paying for visits to the site so it is crucial that it is in top shape.

how much do you want to spend on clicks to your website?
Our clients generally spend between £5 and £40 a day on clicks to their website. A click to your site can cost as little as 1p!

After care:

For the first month, we keep a close eye on your campaign ensuring:

• new competitors don't affect your positioning and costs
• keywords are deleted that aren't converting into orders/leads
• you are competing visually whilst not paying over the odds
• non-performing keywords are weeded out
• permutations are created from keywords that are performing

We tend to keep in close contact at the beginning of the campaign including a review within the first month. Here we exchange information as to how the campaign is running from both ends.

A monthly report is sent out on the first of each month [for more information click here].

This process is a guide however we pride ourselves on the individual service we offer. We will work with your needs to get the success you deserve.

For more information or any specific questions, please visit [how it works] or [our FAQ page].